Retail · Automotive

Rockers Motorcycles

A retail and workshop site pairing an inventory catalogue with service booking and parts enquiry routing.

Rockers Motorcycles
Rockers Motorcycles Motorcycle retail and service

The challenge

Two revenue lines with completely different urgency: browsing buyers researching a bike over weeks, and existing owners who need a service slot this week. The same homepage had to route both correctly within one click.

What we did

  • Dual-path homepage separating the showroom journey from the service booking journey immediately.
  • Inventory catalogue with filtering by model, engine class and availability.
  • Service booking flow with workshop slot selection and vehicle details captured up front.
  • Parts and accessories enquiry routing so requests reach the right counter, not a shared inbox.
  • Gallery and community content to support a brand that sells on identity as much as specification.

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