SEO ROI calculator
Enter your target keyword volume, the position you are aiming for, your conversion rate and deal value. The calculator forecasts monthly traffic, leads, revenue, return on investment and how many months until the investment pays back.
Fill in the fields and press Calculate to see your result.
SEO is bought on faith far too often. This tool replaces that with arithmetic: click-through rate by position, conversion rate, deal value and cost. If the numbers do not work, do not spend the money.
Where the click-through rates come from
Position one attracts roughly 27% of clicks, position two around 15.5%, position three about 11%, and it falls away sharply after that. Fewer than 1% of searchers reach page two. These are industry averages — branded and navigational queries behave very differently.
Why the ramp curve matters more than the end state
SEO does not switch on. The forecast applies a smoothed ramp across your stated timeline, which is a far more honest basis for budgeting than a flat monthly figure that assumes results from week one.
Frequently asked questions
Directionally useful, not precise. The inputs you control — conversion rate and customer value — are usually reliable. Search volume and achievable position are estimates.
For a competitive commercial term, typically six to twelve months to reach a stable strong position. Long-tail pages can rank within weeks.
Want the result turned into a plan?
Send us your numbers and we will come back with what we would actually do, in writing.
Or message us on WhatsApp — replies within business hours.